Gradient

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The Dialpad gradient is one of the key elements of the brand. It signifies optimism, innovation and the power of the Dialpad platform. Always use the approved gradient assets to assure consistency.

Aspirational → Light Gradient

For top of the funnel, more aspirational, lofty or abstract communications, use the light version of the gradient.

Gradient in Marketing

Technical → Dark Gradient

For more technical communications, such as explaining AI platforms and our systems, use the dark version of the gradient.

Gradient in Product